About Ai-CHA

Ai-CHA was founded in 2019 by the Lie brothers in Indonesia, with a goal to offer high-quality tea at affordable prices. Driven by a love for tea and innovation, the brand has grown into a popular name known for great taste, fun experiences, and drinks everyone.

  • January 2026

    A new milestone for Ai-CHA. A new milestone for Ai-CHA. We are proud to announce the grand opening of our first store in Uzbekistan. This marks a significant step in our regional expansion, with another five stores opening soon.

  • December 2025

    A new milestone for Ai-CHA. We are pleased to announce the opening of our very first store in Karachi, Pakistan. This marks our entry into a new market, with four additional stores scheduled to open soon.

  • In November 2025

    Ai-CHA opened its first store in South Africa in Lenasia, marking a new milestone. With 6 more stores signed and opening soon, the brand continues to grow and expand across the region.

  • In October 2025

    Ai-CHA reached a new milestone with the opening of its first two stores in Kenya, located in Eastleigh and Nairobi. With 6 more stores signed and opening soon, 

  • In Sept 2025

    Ai-CHA opened its first stores in Egypt & Kazakhstan, with several more signed to open soon, marking a big step in expanding our global presence.

  • In April 2025

    Ai-CHA opened its first store in Brunei. Since then, the brand has quickly grown, with 9 stores already operating and 24 more signed to open soon.

  • In March 2025

    Ai-CHA opened its first store in Myanmar, marking the brand’s entry into a new market and the start of an exciting journey to expand and share our unique experience with local customers.

  • In Nov 2024

    Ai-CHA opened its first store in Aeon Mall, Cambodia, with 20 more stores already signed.

  • In Sep 2024

    Ai-CHA opened its first store in Laos, with 18 more stores signed so far.

  • In April 2024

    Ai-CHA opened its first store in the Philippines, with over 80 more stores signed since then.

  • In Feb 2024

    Ai-CHA opened its first store in Malaysia, and by September 2024, over 230 stores had been signed.

  • In Jan 2024

    following the brand strategy to rapidly enter Southeast Asia, Ai-CHA signed contracts for over 120 stores in Vietnam and opened 2 stores within 4 months.

  • In Dec 2022

    Ai-CHA opened its first store in Bangkok, Thailand. Over two years, the brand has signed over 220 stores nationwide, opened more than 80, and become very popular among local young people.

  • In Aug 2022

    Ai-CHA opened its first direct-operated store in Indonesia. By the end of the year, the brand had over 200 stores in operation and more than 280 stores signed.